Request a Call Back


Affiliate Marketing

Perhaps the simplest way to explain affiliate marketing is that it is a way of making money online whereby you as a publisher are rewarded for helping a business by promoting their product, service or site.

There are a number of forms of these types of promotions but in most cases they involve you as a publisher earning a commission when someone follows a link on your blog to another site where they then buy something.

Other variations on this are where you earn an amount for referring a visitor who takes some kind of action – for example when they sign up for something and give an email address, where they complete a survey, where they leave a name and address etc.

Commissions are often a percentage of a sale but can also be a fixed amount per conversion.

Conversions are generally tracked when the publisher (you) uses a link with a code only being used by you embedded into it that enables the advertiser to track where conversions come from (usually by cookies). Other times an advertiser might give a publisher a ‘coupon code’ for their readers to use that helps to track conversions.


Why Affiliate Marketing Can Work Well on Blogs

Affiliate marketing isn’t the only way to make money from blogs and it won’t suit every blog/blogger (more on this below) but there are a few reasons why it can be profitable in our medium. Perhaps the biggest of these reasons is that affiliate marketing seems to work best when there’s a relationship with trust between the publisher and their readership.

I’ve found that as this trust deepens that readers are more likely to follow the recommendations that a blogger makes.

Of course this can also be a negative with affiliate marketing – promote the wrong product and trust can be broken (more on this below).

Affiliate Marketing – Easy Money?

While affiliate marketing can be incredibly lucrative it is important to know that affiliate marketing is not easy money. Most people who try it make very little as it relies upon numerous factors including:

  • traffic (high traffic helps a lot)
  • finding relevant products
  • finding quality products
  • building trust with your readers
  • having a readership who is in a ‘buying mood’
  • you being able to write good sales copy (and more)

There’s also some risk associated with affiliate marketing in that if you push too hard or promote products of a low quality you can actually burn readers and hurt your reputation and brand.

It’s also worth noting that affiliate marketing doesn’t work on all blogs. Some blogs are on topics where it is hard to find products to promote – other blogs attract audiences who are not in a buying frame of mind and for other blogs it just doesn’t fit with the blogger’s style or approach.

Who we Are?

Our Services

Our Testimonials

  • The Planext team is sincere, professional and expert in software development. They created student information portal for us.

    Mark Green

  • The Planext has added value to our company. They are proactive and committed for their work. Top of that they have appreciable domain expertise.

    An IT Outsourcing Consultant based in Bay Area, Ca

  • The Planext is a professional company. I like the way carry out project. I recommend them for their services.

    An IT Services company in New Brunswick, Canada

  • We got reference about the Planext from one of our employee who was given task of Online promotion. Firstly we outsourced our one Online Marketing campaign to them.  Now Planext Consultancy is looking after our 70% IT & Online marketing related operations. It has given plenty of free time to our team.   Now we can focus more on our core business.

    Local Retail Store Greater Toronto Area

  • Our company hired Planext Consultancy Services to develop Web based Content Management System. Planext team develop Web CMS from the scratch, they did all the planning and execution work. This custom design saved us a big amount and made our operation very smooth. We like their Services and multidiscipline knowledge.

    Used Hardware Store, Texas, USA

  • The Planext team is sincere, professional and expert in software development. They created student information portal for us.

    An Education institution in Middle East

  • Before engaging Planext, our website was getting very little traffic and we were nowhere to be found for important keywords to our business. Now We are acquiring a good amount of web traffic from Google search. I am happy to recommend them.

    Ananya, IVF Global Services